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Designing a website can be daunting especially for people without a lot of experience. Most of them tend to add unnecessary elements to their sites that make the website’s goal unclear. Aside from your company’s information and services, the main focus of your website should be capturing leads.  What is lead generation? Any person who […]

Finding the right marketing strategy for your business is only the first step to success. Among the ways you can make sure your brand gets the traffic and exposure it needs, you have to write blogs. Whether you post daily, weekly or monthly, as long as your brand’s getting blogs that represent your services or […]

Digital marketing has been one of the trends in career advancement in 2020. People were hooked by how this technical process would greatly help retain jobs, business and operations. Amidst the pandemic that affected businesses and everyone’s lives, one of the huge factors to have a continuous stream of income is a career online. Furthermore, […]

Online content creation is a competitive industry. There are approximately 7 million blog posts that get published online every day and not all of them get centre stage. Whether it’s selling a product/service, or marketing your brand online, creating engaging content is the key to keeping people’s interest.  How do you know if your content […]

Building your own blog or website has never been easier in this era of vast technological advances. With the help of several website building software, you can easily start a blog where you can showcase your content and promote your business. However, there are plenty of options when it comes to choosing which content management […]

Browsing online to get the information you need is easy. However, there are hundreds of active platforms in the blogosphere that provide you with the bare minimum. Meaning while you can get what you need, true articles that give you the complete and thorough information without all the padding, is rare. Various blogs and brands in […]

In digital marketing, video often gets the most attention, however infographics have been doing much of the heavy lifting for brands over the years to drive engagement across all platforms. Two thirds of marketers now regular use infographics and they are the forth most used format, but what makes them so valuable? Showcase proficiency Displaying […]

Links to your website have to be organic. They must only be organic. This has always been the golden rule, though this is followed more as a guideline because link builders can build links that are made to look organic. However, this has to be done right within specific parameters. It is about quantity, as much as […]

Getting your content to the right target audience is one part of the process you need for your brand to flourish. However, you need to ensure first that only high-quality articles are created to represent your brand. It’s an important step you cannot skip because every letter written under your brand would imply it’s what you wanted […]

When SEO was just becoming SEO, websites ranked because it had hundreds of keyword domains that redirected to one page. After that, websites ranked when the page source was stuffed with thousands of keywords. Now, pages will rank high because it gets millions of visitors from search terms. There are certainly more milestones in SEO’s […]

As years go by technology and the internet keeps on improving and evolving due to demand. According to a survey, over 4 billion people were active internet users because there’s plenty that people do when they’re online. From meeting new people to buying their favourite food, the internet is surely an important asset in the […]

In a rough estimation, there are almost 2 million articles that get published every single day on the internet. This is a jaw-dropping figure, especially for small brands who want to create a solid foundation in the world wide web. Digital content production is one of the surefire ways to build your reputation in whatever […]