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Browsing online to get the information you need is easy. However, there are hundreds of active platforms in the blogosphere that provide you with the bare minimum. Meaning while you can get what you need, true articles that give you the complete and thorough information without all the padding, is rare. Various blogs and brands in […]

In digital marketing, video often gets the most attention, however infographics have been doing much of the heavy lifting for brands over the years to drive engagement across all platforms. Two thirds of marketers now regular use infographics and they are the forth most used format, but what makes them so valuable? Showcase proficiency Displaying […]

Links to your website have to be organic. They must only be organic. This has always been the golden rule, though this is followed more as a guideline because link builders can build links that are made to look organic. However, this has to be done right within specific parameters. It is about quantity, as much as […]

Getting your content to the right target audience is one part of the process you need for your brand to flourish. However, you need to ensure first that only high-quality articles are created to represent your brand. It’s an important step you cannot skip because every letter written under your brand would imply it’s what you wanted […]

When SEO was just becoming SEO, websites ranked because it had hundreds of keyword domains that redirected to one page. After that, websites ranked when the page source was stuffed with thousands of keywords. Now, pages will rank high because it gets millions of visitors from search terms. There are certainly more milestones in SEO’s […]

As years go by technology and the internet keeps on improving and evolving due to demand. According to a survey, over 4 billion people were active internet users because there’s plenty that people do when they’re online. From meeting new people to buying their favourite food, the internet is surely an important asset in the […]

In a rough estimation, there are almost 2 million articles that get published every single day on the internet. This is a jaw-dropping figure, especially for small brands who want to create a solid foundation in the world wide web. Digital content production is one of the surefire ways to build your reputation in whatever […]

Google said that ad and search revenue dropped to $24.502bn during the first quarter of 2020, however their overall revenue beat projected exceptions even during this period of difficulty for business. Google pointed out there had been ‘significant slowdown’ from ad revenue for March after coming out of the gates strong at the beginning of […]

Getting the right content to your target audience is difficult. Not only are you competing with thousands of online distractions (ads, memes, etc.), but you also have to consider exactly what your audience wants at any given time. Now since no one can read minds, this proves to be an improbable affair, don’t you think? […]