Content

The term 'evergreen' stems from a certain species of plant whose leaves remain green throughout the year, no matter the season. In content creation, an article deemed 'evergreen' retains its pristine condition throughout time, making it relevant to the casino site or blog's overall subject matter.  Since evergreen content's value and relevance aren't affected by […]

Sports betting content has become a crucial part of the digital marketing strategy of online bookmaker brands. It has continuously brought in clicks and engagement due to the rising popularity of sports betting. In particular, writing about sports betting in the United States has opened many opportunities for bookmakers to reach a wider audience.   This […]

The United Kingdom has always been friendly towards the gambling industry. Its gambling market is among the best-regulated ones in the world, making it completely legal to play casino games and bet on sports. That's why the UK has one of the world's most mature gambling markets, making it a hub for brick-and-mortar and online […]

As home to the most prestigious clubs and leagues, the United Kingdom is undoubtedly one of the world's sports hotspots. According to Sport England, during significant events such as the Premier League and World Cup, an estimated 1.5 to 2 million fans crowd the stadiums just to show support for their favourite club or athlete. […]

With Search Engine Optimisation (SEO) capabilities and digital marketing, putting your sports betting brand out there has become easier to achieve.  Do you want more user engagement for your sports betting site? Then writing sports betting content that’s factual and engaging is the key. This will motivate potential customers to use your content as a […]

Content writing is crucial for a casino brand to establish its online presence in the industry. By providing well-structured and accurately-written articles, you'll improve your brand's authority and credibility to attract potential players to the site. However, this is easier said than done. It takes knowledge and experience both in the industry and writing to […]

Running a successful online platform entails having consistent customer engagement and efficient services. The best way to do this and reach out to people is with content marketing strategies, including creating blogs, uploading videos, advertising tactics, and so much more.  Content creation and marketing strategies play vital roles for casino brands since they reach out […]

In the European market, Germany is considered to have the highest economic standing and the fourth among developed countries with the highest GDP globally. With the country's open market, dynamic economy, stable political climate, and innovative pursuits in several industries, it is one of the ideal nations in the region to expand your online casino […]

As of October 19, 2022, the new Google spam update was rolled out. It’s targeted to fight spam links and low-quality backlinks in website blogs. In short, if a spam update hits the website, its contents will automatically be demoted in the search results or removed from Google’s index.  This won’t happen to your company’s […]

Video marketing is using video content to promote and establish brand awareness. Everyone loves watching videos. It makes sense that video marketing is among the top content types used to help a business grow and reach a wider reach. Even for casino brands, video marketing is already a popular strategy to retain and attract customers. […]