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SEO

The basics of Google Analytics and why you need it

Running a business is more than just knowing how to sell your products and services. It also includes finding your potential customers and reaching out to them or discovering ways for them to reach your website. Simply promoting your business on social media platforms is the easiest way but you can do more using Google […]


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How to successfully reach out to website owners

Building links by reaching out to website owners takes an approach closer to sales than conventional link building. Outreach is especially similar to cold calling since we follow parallel strategies to open communications with those who own domains. Once you have a generous list of potential websites to contact following the tips from finding the […]


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How to find the right domains for Outreach

Google says that links should happen organically when you post great content. However, why simply rely on chance to get your page to rank? Instead, take charge and get those links built to your content.  The effort you put into link building is directly proportional to the strength that link has on your keywords. Link […]


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How to maximise your SEO marketing budget

It is no secret in the marketing industry that SEO has been paving the way to success for big players in the industry. Technology and the use of digital space helped improve search engine standards. With this success, marketing and SEO professionals continue to improve themselves as they race to reach page one visibility in […]


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Five conversion secrets to turn clicks into sales

Below, I’m going to discuss the perfect tips & practices on how to optimize your landing page to convert your clicked traffic into sales. It’s important that traffic funnels your visitors to your website’s goals which could be to subscribe, deposit, or purchase your brand’s products or services. This only works if you have a […]


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SEO Tips: Simple tricks to Boost your SEO strategy in 2021

Digital marketing has been one of the trends in career advancement in 2020. People were hooked by how this technical process would greatly help retain jobs, business and operations. Amidst the pandemic that affected businesses and everyone’s lives, one of the huge factors to have a continuous stream of income is a career online. Furthermore, […]


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Infographics – The benefits and how to use them?

In digital marketing, video often gets the most attention, however infographics have been doing much of the heavy lifting for brands over the years to drive engagement across all platforms. Two thirds of marketers now regular use infographics and they are the forth most used format, but what makes them so valuable? Showcase proficiency Displaying […]


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Effective SEO Link Building Has to Be Done Right

Links to your website have to be organic. They must only be organic. This has always been the golden rule, though this is followed more as a guideline because link builders can build links that are made to look organic. However, this has to be done right within specific parameters. It is about quantity, as much as […]


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SEO Hacks that Forced Its Evolution

When SEO was just becoming SEO, websites ranked because it had hundreds of keyword domains that redirected to one page. After that, websites ranked when the page source was stuffed with thousands of keywords. Now, pages will rank high because it gets millions of visitors from search terms. There are certainly more milestones in SEO’s […]


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6 SEO Techniques to build your brand

As years go by technology and the internet keeps on improving and evolving due to demand. According to a survey, over 4 billion people were active internet users because there’s plenty that people do when they’re online. From meeting new people to buying their favourite food, the internet is surely an important asset in the […]


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