Customer Stories

We support the world’s leading companies to reach their brand goals and vision in a shorter period. Here are a few stories of how we helped them.

QWERTYLABS SEO uses own link building and content research to improve rankings for gaming niche.

Our Stake branded satellite site in Japan increased organic traffic by 350% over 60 days of going live.

Optimised blog and research driven content, and improves blog traffic by 133% and visibility by 197%

Keyword research driven content narrative increases blog organic traffic by 155%.

Dedicated “cereal box” content under each casino games rockets traffic over 90%.

Focused content and SEO in target market results in consistent organic growth.

Regional SEO campaign opens new markets with a 114% increase in organic traffic.

Researched keyword targets lead to a 372% increase from organic traffic alone.

Player centred service greatly improves affiliate interest and opens new portals.

QWERTYLABS SEO case study: Tactics for long-term success

QWERTYLABS expert strategies help your business thrive in the rapidly growing iGaming world. We have an in-depth case study for SEO that explores the data-backed tactics that our SEO agency uses to drive major gains for huge clients and how you can apply those insights to your digital marketing goal.

Our case study dives deep into how our team helps brands achieve success through our smart, data-led methods. Discover key tips on SEO, content, and more to fuel your brand growth. Outrank your competitors and maximise your digital Return on Investment (ROI) with QWERTYLABS.

QWERTYLABS clients and testimonials

At QWERTYLABS, we work hard to give the best services to all our clients’ businesses. Our team aims to help brands boost their online reach and goals. We've worked with a wide range of industries in the iGaming world. Find out what some brands have said about our top-tier SEO services:

CasinoDays is one of the leading online casinos that caters to Indian players. QWERTYLABS helped CasinoDays by creating smart, research-led blog content that boosted their organic site traffic by 155% in 2021. Our team also ran a smart regional SEO campaign that opened up new markets, leading to a 114% lift in organic traffic.

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Gamdom is a crypto-focused online casino. With this client, we drove 5x more organic traffic to their site by creating research-backed content on crypto, casino slot games, and affiliate pages. Their targeted keyword research led to a 372% increase in organic site traffic.

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Sportsbet.io is a top sports betting platform that also offers crypto betting. QWERTYLABS' content efforts helped reach a 41% rise in new players for Sportsbet.io's casino slots and live dealer games. Our team also created ‘cereal box’ content for each casino game, boosting traffic by over 90%.

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Tsars is also a well-known online casino platform. QWERTYLABS helped Tsars improve their player-focused service, which greatly boosted affiliate interest and opened up new traffic channels for the brand.

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What Clients Say

“Dedicated network of rebuilt sites, optimised blogs and outreach content resulted in a 64% click through rate with close to half a million impressions from India in 2021 alone for our brand once we started working with QWERTYLABS"

Ross P.

CEO Casinodays

“We gained over 8.8x brand visibility in Google and 4.7x overall organic traffic quickly after we started working with QWERTYLABS and they produced us research-driven crypto and educational blogs.”

Felix R.

CEO Gamdom

“Centred fully around brand protection, engagement and conversions, QWERTYLABS assisted us increase website ranking and traffic via monthly blogs, external content, and extensive link building and outreach.”

Peter K.

CEO Tsars

"With the help of QWERTYLABS, our brand saw a 90% increase in 2021 of organic traffic and over 39% of player conversions via daily blogs and game content."

Justin L.

Head of Marketing

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QWERTYLABS SEO strategies and planning

We don't just do basic SEO work—we go above and beyond to craft top-notch strategies that meet our clients’ needs and business goals. Our team takes the time to deeply understand your business, your brand, and your key vision. From there, we build a tailored optimisation plan with proven ways to boost your traffic, search ranks, and bottom line.

Here are some core SEO strategy case study and planning steps we employ to ensure our clients see real, measurable gains:

Setting a goal

Forecasting hurdles

Charting the path

On-site tweaks

Off-site SEO

Tech SEO boosts

Content marketing and boost

Monitor, report, and tweak

At QWERTYLABS, we start by clearly defining your brand's goals. This might mean using a global SEO plan to reach a wide audience or creating texts in many languages to serve various areas. We take the time to fully grasp your needs and what success looks like for your brand.

Next, we foresee possible roadblocks, which include budgeting and managing costs for links and content. We accurately represent your brand by planning ahead and closely working with you. Most of all, we ensure your site is optimised for your target region and language.

With the base set, we conduct deep keyword research, closely examining the search pages to determine what’s ranking. From there, we craft a campaign plan focused on technical on-page and off-page optimisation.

Our SEO team then works on on-site fixes, improving your site's texts, frames, and metadata. This includes fixing titles, text blurbs, and headings. We also strive for fast page times and a mobile-friendly feel.

Beyond your website, our off-site SEO work builds high-quality links from trustworthy sources. The more trusted sites that link to you, the more search engines see your brand as reliable.

Under the hood, we optimise your site's tech SEO, fixing any crawling, indexing, or display issues. We also enhance your site's frame and inner link set-up and use schema tags to help searchers better grasp your content.

Of course, texts are key to driving SEO gains. Our team writes compelling and engaging content for your players. We then leverage this text through interlinking, as the key is having the most informative and relevant content.

We have milestone targets to hit throughout it all. We use fact-based ideas to make real-time tweaks to the campaigns, ensuring they stay accurate with changing search and field trends. These practices are crucial, so you'll always see the impact of our work.

QWERTYLABS SEO case study: Tactics for long-term success

Investing in SEO is a must for organic traffic, but knowing how much you have to spend can be difficult. QWERTYLABS perseveres to make the best use of your SEO budget. We plan the right package of SEO work and resource allocation to reach your goals, including how we use your resources for long-term SEO gains.

Here's a sneak peek at how we'll help you boost your SEO campaign and achieve your targets:

Meet brand goals and how you will rank

We first look closely at your brand's objectives and the level of competitors in your field. If you're in a competitive market, you may need a bigger SEO budget to make your brand stand out...

In-house or outsourcing

You need to choose whether to do your SEO work fully in-house or hire an SEO firm. Doing SEO in-house requires time and funds to build a skilled team, train them, and get the right tools. This can be cost-wise if you have the...

Long-term plan and profit

It's vital to know that SEO is a long-term bet, not a quick fix. While you may not see fast results, a well-planned SEO campaign can give big returns in the long run. We'll work with you to gauge the possible ROI—factoring in the...

Field norms and benchmarks

While each brand's SEO varies, knowing common trends in your field can help set your budget. We have in-depth competitor analysis to adjust your budget on what is needed for content and links.

Key Performance Indicators (KPI)

We look at the metrics to track KPIs and monitor the progress of your campaigns. By closely tracking these data points and reports, we can spot trends, pinpoint issues, and make smart adjustments to keep your SEO efforts on the right path.

Here’s what we use and how we focus on them to ensure the success of your SEO campaign:

Web page views

Time spent on site

Bounce rate

Search engine rank

Click-through rate

Lead generation

Organic search traffic

Keyword rankings

Brand awareness

Backlinks earned

QWERTYLABS keeps a close eye on the number of times your web pages are viewed. This tells us how much interest and traction your site is getting. If page views are high, it means your content is drawing a lot of attention, but if views are low, we need to find ways to boost your site's reach and appeal.

We also track how long people spend on your web pages. If they're sticking around for a good while, it shows your content is engaging and useful. But if they're bouncing away fast, your site needs some work to keep users engaged.

The bounce rate tells us how many players leave your site without clicking through to other pages. If this rate is low, it's a sign your site is doing a great job of keeping players engaged. But if it's high, we need to make your pages more enticing and your site more user-friendly to encourage visitors to explore your platform.

Of course, we also keep tabs on how your web pages are ranking in search engine results. The higher the rank, the more likely users are to find and click through to your site. If your rank is low, we'll dig in to find ways to boost your pages up the listings.

We also track your click-through rate, which is how often people who see your site in search results click through to visit. A high CTR means your page titles, meta tags, and other elements are working to draw the players in. A low CTR tells us we need to fine-tune these parts of your SEO.

A key goal of SEO is to bring in new players to your brands. S, our team focuses on how many visits your SEO-boosted site is creating. Steady lead flow is a great sign, but if it's lacking, we'll rework your site to better convert visitors into depositing players.

Driving organic (unpaid) search traffic to your site is a priority. Having good traffic is a sign that your SEO is working well and boosting your online presence. We track this metric closely to ensure your site is steadily reeling in more valuable, search-driven players.

To drive that organic traffic, we also keep a close watch on your site's rankings for key search terms and phrases. If your pages are climbing the ranks for your target keywords, that's a great sign. However, if your keyword positions are slipping, we’ll fix and improve your content and on-page SEO.

Link-building is a core part of any solid SEO campaign, so we track how many accurate backlinks your site is getting. The more high-quality links point to your pages, the better your site ranks. We work hard to gradually grow this backlink profile over time.

Lastly, we will monitor your overall brand awareness and how SEO is boosting it. Things like site traffic, social shares, and online mentions feed into this. If your brand is gaining more presence and recognition, it shows your SEO campaign is paying off.

Revenue growth and SEO ROI

QWERTYLABS knows how to use your SEO budget in the best way possible. We carefully plan where to spend the money to get the biggest impact on your brand, driving real growth in your revenue.

Our SEO work is not just about getting more visitors to your site. It's about bringing in the right kind of visitors—the ones who are most likely to become your new players. The more high-quality traffic we drive to your brand, the more revenue you earn. This helps offset the cost of the SEO campaign, making it a smart investment over time rather than just an expense.

At QWERTYLABS, our expert team knows how to maximise your SEO budget to grow your revenue massively. We ensure that every money you spend on SEO pays off by bringing in valuable new players who are primed to become loyal players of your brand. It's all about driving the right results that directly impact your bottom line.

QWERTYLABS Case Study SEO Best Practices

At QWERTYLABS, we're proud to showcase the best SEO practices we conduct for every client’s needs and goals. These in-depth studies offer a glimpse into how we've helped brands achieve SEO success.

Uncover valuable takeaways and recommendations to apply to your SEO campaigns. Continue reading below to see how our team delivers proven SEO strategies:

Build content clusters

Improve keyword focus

Update old contents

Optimise for future snippets

Improve your website

Build a helpful internal linking strategy

Focus on promoting your content

Produce top-notch contents

We know arranging your web content into tight-knit ‘clusters’ is crucial for boosting SEO. By linking pages on the same or similar topics, we create a clear site structure that search engines like. This helps your core content rank higher and drives more traffic to your site. It also makes it easy for users to find the data they need.

Honing in on the right keywords is vital for effective SEO. We help clients laser-target the search terms that matter most to their business. By aligning content, meta tags, and other on-page elements with these core keywords, we ensure your pages are primed to rank higher in search results. This boosts your digital presence and brings in more qualified leads.

Just because a page has been up for years doesn't mean it can't be improved for SEO. Our skilled team gives new life to older content by updating it with relevant facts, better keywords, and other improvements. This renews stagnant pages and keeps your entire site performing at a high level.

The rise of search engine snippets means we have to think beyond just standard ranking. By crafting concise content and structured data, we position your site to be featured front and centre in search results.

Of course, great SEO also depends on having a user-friendly website. That’s why we help clients enhance their sites with better navigation, speedier load times, better user experience (UX), and more. These core site enhancements are essential for satisfying users and driving more conversions.

Internal linking is a powerful but often overlooked SEO tactic. At QWERTYLABS, we build robust linking structures that guide users and search engines through your site. Connecting related pages makes it easy for visitors to discover more of your content and keep them engaged.

Producing great content alone is not enough; you also need to put effort into actively promoting it. We help you amplify your best pages through social sharing, email outreach, and other channels, which earn backlinks and drive more high-quality traffic.

When all is done, constantly publishing useful and engaging content is key to SEO success. Hence, we work with clients to create content that stands out. By focusing on quality over quantity, we ensure every piece you publish has the power to rank, hook users, and drive real business results.

Create more SEO solutions with QWERTYLABS SEO service

QWERTYLABS is the place for all your SEO needs. As a full-service SEO company, we offer a dynamic range of solutions and case studies to help you achieve your business objectives and rank at the top of search results.

Whether you're looking to build content clusters, optimise for featured snippets or refresh your old content, our team has the skills and experience to deliver. We'll work closely with you to craft a custom SEO strategy based on your unique brand needs, drawing insights from our extensive library of real-world SEO case study examples.

By partnering with us, you can get the finest SEO solutions to drive meaningful and long-lasting results for your investments.

Frequently Asked Questions (FAQs)

Why are SEO case studies important?

SEO case studies are vital as they give real-world proof of how smart SEO plans can boost website work and drive real gains. By looking at the results achieved for other brands, you’ll know what works and apply those tactics to your website.

What factors are typically covered in an SEO case study?

A full SEO case study tends to cover key parts, such as:

Client's goals
SEO skills used
Data and metrics tracked
Outcomes

This gives you a full picture of the SEO process and its impact

How can QWERTYLABS improve my iGaming website's SEO performance?

Our team has deep expertise in the iGaming industry. We can provide a custom SEO campaign for your site, focusing on strategies like:

How can I contact QWERTYLABS for inquiries about SEO campaigns and consultations?

Now that you've seen how we work with our clients to achieve great success, it's time to experience QWERTYLABS’ expert services first-hand. Our team is always prepared to provide tailored guidance and build custom SEO plans to elevate your brand.

Contact us today and consult with us on how to take your website to a whole new level!

Customer Stories

QWERTYLABS SEO case study: Tactics for long-term success

QWERTYLABS clients and testimonials

What Clients Say

QWERTYLABS SEO strategies and planning

QWERTYLABS SEO case study: Tactics for long-term success

Meet brand goals and how you will rank

In-house or outsourcing

Long-term plan and profit

Field norms and benchmarks

SEO tasks to do

SEO tasks to do

Key Performance Indicators (KPI)

Revenue growth and SEO ROI

QWERTYLABS Case Study SEO Best Practices

Create more SEO solutions with QWERTYLABS SEO service

Frequently Asked Questions (FAQs)

How can I contact QWERTYLABS for inquiries about SEO campaigns and consultations?

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