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QWERTYLABS: The importance of provably fair in iGaming
Online gambling continues to evolve, leading to more innovations like provably fair iGaming titles. After emerging in late 2010/early 2011, it has reshaped how players interact with online casinos by boosting trust in the platform and the games. Once seen as a novelty, it has rapidly become the cent...
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Casino marketing: Importance of casino graphic design

Graphic design has become an increasingly crucial component of marketing across various industries, especially in the competitive casino landscape. From designing the website to creating visually stunning game designs, graphic design is an essential element for successful casino content marketing. In the casino industry, it's not enough to simply have great content, you also need […]


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Will Google Penalise AI Content?

The rising popularity of artificial intelligence has sparked concerns and curiosity among content creators regarding the potential penalties from Google. With Google being the leading search engine, it's essential to understand the impact that AI-generated content may have on search rankings and SEO.  This article delves into the intricate world of AI-generated content and explores […]


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The power of AI-based SEO: Top 7 tools to use for your business

Artificial intelligence is reshaping various industries, and the field of search engine optimisation (SEO) is no exception. As businesses strive to be at the top among their competitors, the demand for AI tools for SEO has grown exponentially to streamline their strategies and practices of marketing their brands.  With this guide from QWERTYLABS, learn the […]


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The complete off-page SEO guide for your casino

In the competitive world of online casinos, standing out from the crowd and maintaining a steady stream of visitors is crucial for success. While on-page SEO focuses on optimising your site's structure and content, off-page SEO plays an equally important role in boosting your casino's online presence and reputation. Off-page SEO refers to all your […]


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Why your casino needs SEO satellite sites

Search Engine Optimisation (SEO) has emerged as an essential digital marketing approach over the last two decades. Using SEO strategies has assisted online casinos in reaching target markets and increasing traffic. Several SEO tactics and recommendations have been produced to test their efficiency in delivering conversions. All these tactics aim to improve brand presence on […]


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Should You Embrace ChatGPT for SEO Content? Here’s What You Need to Know

Creating content that makes an impact continues to require skill, creativity, and expertise. While human writers were the only ones that can write content before, Artificial Intelligence (AI) tools like OpenAI's ChatGPT, released in November 2022, changed the game and made it feasible to write content faster.  The question now swirling among SEOs and content […]


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AI in gambling: How AI could change the industry

The online gambling industry has been around for decades, and with the turn of each one, new advancements completely change the way people play games. Once upon a time, online gambling had been held back by the limits of technology at the time. These days, top-of-the-line tech like artificial intelligence (AI) only serves to push […]


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QWERTYLABS: Unleashing the power of ChatGPT for business

The company OpenAI is making headlines worldwide after releasing ChatGPT. This is a language processing tool powered by artificial intelligence (AI). While it’s intended to be a chatbot, it can also make complex texts like composing essays and emails. Thus, it proposes potential for use in business across various industries.  Here’s a guide from QWERTYLABS […]


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Entity SEO: Why your casino strategy needs it

Numerous strategies and guides in Search Engine Optimisation (SEO) have been developed over the years to help casino sites reach their target market and increase traffic.  All have the goal of improving brand visibility on search engines. Recognised to be developed back in 2012, entity SEO is known to be one of the most effective […]


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Using AI for casino SEO: Does AI content rank?

With AI tools you can use for SEO emerging nowadays, creating valuable content has never been easier. In just a few taps, you can have a fully-written article thanks to the newest AI content technologies, like ChatGPT, Jasper and Jarvis. Using these AI solutions for SEO content can help streamline procedures, but the question is, […]


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Casino social media: The complete online marketing guide

Online gambling is getting regulated worldwide, giving the industry a much-needed push to the limelight of mainstream entertainment. The best way to reach out to this growing market is to meet them where they gather, and that platform is social media.  Creating social media posts and news updates is the best online marketing strategy to […]


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QWERTYLABS: 2023 web development stacks guide for casinos

A lot goes into starting an online casino, especially when competing in a saturated market. Aside from getting the required licences and partnering with cutting-edge software providers, developing a user-friendly site that is free of bugs is crucial.  There are different approaches to doing so, but one of the most effective dev trends is web […]


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