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User experience can be the difference between converting site visitors or them bouncing off your site. This pressure is why companies invest in building responsive websites. This means optimising web design elements like your site layout to improve performance and create a more seamless user experience.  Let’s dive into all things responsive web design and […]

In the competitive world of online casinos, it’s important to take advantage of various digital marketing strategies to rise above the competition. To reach a wider audience and effectively boost casino advertising efforts, many online casino operators use social media platforms.  With the power of social media platforms such as Instagram and LinkedIn, you can […]

Content marketing is one of the key areas that website owners and content creators can use to attract and keep visitors. With the increasing popularity of Artificial Intelligence (AI) and its potential to create content, a concerning question among users arises: is Google against AI content? To make it easier to learn more about this, […]

A pillar page covers all aspects of a topic on a single page. It’s the high-level core page containing links to cluster pages for clear site architecture. Creating these is a popular strategy to make your site more crawlable. But not everyone does it because of how hard and time-consuming it is. However, pillar pages […]

ChatGPT, developed by OpenAI, was hyped for its remarkable ability to generate human-like text and engage in context-based conversations. Its potential to revolutionise various sectors, including customer service, content creation, and language translation, was widely recognised.  However, with the recent findings from researchers, it is crucial to reassess the current state of ChatGPT's performance and […]

Dive into the unique SEO strategies you can use to market your casino business in Southeast Asia. Reach the right target market by using helpful SEO marketing strategies that will influence potential customers. Unlike global SEO techniques, we’ll delve into the distinct factors of localised SEO such as the region’s language, writing system, culture, and […]

All websites need sitemaps to even be on a search engine. They detail the content and structure of a website, acting as an indexing guide for search engines like Google, Bing, Yahoo! and more. Thus, you need to understand sitemaps to optimise your site's search engine exposure, guarantee thorough indexing and improve user experience. Mastering […]

Managing the reputation of your online casino is critical for your site’s success. Online casino gaming is one of the fastest-growing industries in the current digital era. However, it also faces a lot of challenges, mainly concerning the platform’s reputation. People are cautious of online casinos, wondering whether they are trustworthy or unseemly.  Your site’s […]

Want to expand your potential audience reach in South Korea? Then, optimise not just for Google but also for Naver. Naver is South Korea’s leading search engine. This top search engine had a 51% market share back in 2022. According to the data, 62.81% of Korean internet users use Naver now. Moreover, South Koreans use […]

Content marketing in Southeast Asia's iGaming and casino industry is a powerful strategy that businesses are leveraging to make their mark in this thriving scene. As the industry continues to grow and evolve over the years, platforms like online casinos need effective ways to engage with their target audience and stand out from the competition. […]

Are you looking to add style and improve load times on your WordPress website while ensuring a seamless user experience? This article will explore the useful functions of OpenAI’s ChatGPT. Learn how integrating it with WordPress can help improve the load times of websites built on WordPress. Understanding ChatGPT for WordPress OpenAI developed ChatGPT, an […]

LinkedIn's professional network and broad reach give you unrivalled chances to promote your casino, interact with business colleagues and engage potential clients in the online casino industry. It gives you the platform to engage your audience, improve your marketing game, utilise your corporate profile and more within the iGaming industry. Keep reading this guide by […]