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Chelsea
Content Writer

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All Author's Blogs

Anchor texts: The ultimate guide for your casino marketing

When it comes to effective SEO, anchor text plays a crucial role in optimising website content. In the competitive online casino industry, using relevant anchor text such as ‘best online casinos’ or ‘top casino games’ provides search engines with clear indicators of the content's subject matter.  This helps search engines understand the relevance of your […]


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Casino marketing: Importance of casino graphic design

Graphic design has become an increasingly crucial component of marketing across various industries, especially in the competitive casino landscape. From designing the website to creating visually stunning game designs, graphic design is an essential element for successful casino content marketing. In the casino industry, it's not enough to simply have great content, you also need […]


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Will Google Penalise AI Content?

The rising popularity of artificial intelligence has sparked concerns and curiosity among content creators regarding the potential penalties from Google. With Google being the leading search engine, it's essential to understand the impact that AI-generated content may have on search rankings and SEO.  This article delves into the intricate world of AI-generated content and explores […]


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Case Studies

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The power of AI-based SEO: Top 7 tools to use for your business

Artificial intelligence is reshaping various industries, and the field of search engine optimisation (SEO) is no exception. As businesses strive to be at the top among their competitors, the demand for AI tools for SEO has grown exponentially to streamline their strategies and practices of marketing their brands.  With this guide from QWERTYLABS, learn the […]


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The complete off-page SEO guide for your casino

In the competitive world of online casinos, standing out from the crowd and maintaining a steady stream of visitors is crucial for success. While on-page SEO focuses on optimising your site's structure and content, off-page SEO plays an equally important role in boosting your casino's online presence and reputation. Off-page SEO refers to all your […]


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Why your casino needs SEO satellite sites

Search Engine Optimisation (SEO) has emerged as an essential digital marketing approach over the last two decades. Using SEO strategies has assisted online casinos in reaching target markets and increasing traffic. Several SEO tactics and recommendations have been produced to test their efficiency in delivering conversions. All these tactics aim to improve brand presence on […]


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AI in gambling: How AI could change the industry

The online gambling industry has been around for decades, and with the turn of each one, new advancements completely change the way people play games. Once upon a time, online gambling had been held back by the limits of technology at the time. These days, top-of-the-line tech like artificial intelligence (AI) only serves to push […]


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