Majority of visitors played the popular Crash game and largely ignored casino slots.
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Organic traffic stemmed from CS:GO skins related search terms associated with Crash
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Blog with regular new content was non-existent. Only onsite content were SEO pages.
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Cryptocurrency options were on-site but not prominently displayed or had dedicated pages.
OBJECTIVES
Improve existing rankings for CS:GO Crash related organic traffic. Get more players into the casino slots section of Gamdom. Introduce current and new players to use cryptocurrency.
Our Solutions
Research driven crypto content to improve visibility and player awareness of it as a Gamdom payment option.
Popular slots reviewed with game mechanics written as fun "cereal box" content with strong SEO elements.
Cryptocurrency search terms targeted through outreach link building with niche relevant websites.
Results
Rapid increase in non-fiat players from cryptocurrency educational blogs. More non-crash casino action from slot games content.
Nearly 9 times more visibility for crypto and slot games in Google.
8.8X
Almost 5 times more overall organic traffic from blog content.