Roobet had the opportunity to expand visibility in highly competitive gambling markets by leveraging outreach, entity SEO, and localisation. With 400+ hours dedicated to link building, technical optimisation delivering near-perfect site efficiency, and over half a million words of multilingual content, the brand was positioned to capture diverse search intent and strengthen protection across global audiences.
Achievements
Impressions
Over 700,000+ site impressions achieved in just 12 months
Visits
479%+ increase in branded visits globally
Ranking
+ 7.9 places higher in Google SERPs
Work Deliverables
Entity SEO Research
888 hours of entity SEO keyword research delivered across brand and help center topics
Multilingual Content Output
571,893 words written to optimise 74 multilingual search engine & user-first focused pages
Outreach & Backlinks
410 hours of outreach & link building delivered 246 high DR backlinks
Technical Efficiency
Achieved 98% efficiency on mobile and a perfect 100% on desktop
Amazing Results
668%
Keyword Growth
Expanded coverage across all search intents in under 12 months
735K
Total Impressions
Earned in just one year through outreach, SEO, and localisation
98–100%
Page Efficiency
Mobile at 98% and desktop at a perfect 100% with technical SEO
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Work with QWERTYLABS to achieve success—our data-driven SEO and content strategies deliver measurable growth.
